The future is looking bright, literally. Restrictions are lifted – if not removed, school midterm and Easter is just around the corner. Now’s the time to ride on that wave of optimism and let it spill over onto your ads. It could be articles about society reopening, social events, travels, or happy reunions.
At Kobler, we often talk about being visible in relevant context. But for ads to be efficient and to the point, context doesn’t necessarily have to be relevant for the product itself.